Thousands of people will be in Boyle next year for the Irish Hot Air Ballooning Championships, in a major tourism boost for the area.
Experts from the US and throughout Europe will take part in the event in Lough Key Forest Park next September.
It will be the first time in almost 30 years that it will be held in the north Roscommon park.
Hundreds of people attended the launch there yesterday afternoon, including our reporter Eoghan Murphy, who sent us this report.